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CINEMA CHAIN

AMC WARNS

IT MAY NOT

SURVIVE THE

PANDEMIC

Movie theater chain AMC warned that it may

not survive the coronavirus pandemic, which

has shuttered its theaters and led film studios

to explore releasing more movies directly to

viewers over the internet.

It’s the latest danger sign for the theater

business in North America, which was under

pressure even before the pandemic. It has

gotten a boost by raising ticket prices and

revamping theater-going into a more luxurious

experience with drinks and meals, but

admissions have been gradually declining since

2005. The box office has become home mostly

to blockbuster films: Sequels, remakes and

superhero movies dominate. Meanwhile, the rise

of streaming services — Netflix and a growing

stable of rivals — is providing new competition.

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